What do you think affects your website? If you guess, it’s everything. Yes, everything.
From your logo to your images to the colors, buttons, and menu, every single element on your page needs to be loaded and therefore affects the site speed.
If a small business-scale WordPress website needs to score 100 on Google’s PageSpeed tool, they’d almost have to have an empty, blank web page.
The interesting fact over here is that, even though one would have a blank web page, it still wouldn’t score 100/100 if it wasn’t hosted on a high-quality server.
Web hosting is very crucial, as it is the most overlooked factor in site speed. The lower the quality of the host, the worse your web results will be. Web hosting is super important, especially if you are concerned with your website’s speed.
Where do Core Web Vitals come in?
Core Web Vitals is a set of metrics that measure the real-world user experience for loading performance, interactivity, and visual stability of the page.
Core Web Vitals are measured in three different metrics. The first is LCP, Largest Contentful Paint which is about the moment a user arrives on your website to when the viewable part of the page loads and appears.
The second is FID, First Input Delay is about the moment it takes for your website to become interactive, like how soon the user can click a button, scroll, or click into a form.
Third is the CLS, Cumulative Layout Shift measures how far the elements shift from the page’s viewport.
Site speed and all optimization should be dynamic
Google and website design are constantly evolving, as should your website.
One’s effort should not just be involved in site speed optimization but also in maintaining and improving your website across the board. The scale is always shifting, and we suggest again that your website be optimized.
No website has all three: a perfect design, user experience, and site speed. It’s a constant trade-off between creating an attractive design that is also easy to use and a website that will load on time.
Surely a website needs to have navigational functions, information about your business, and opportunities to contact you.
Takeaway
All these things mentioned above will affect your speed, so when we design a website, we are constantly analyzing how we can offer you both: a high-quality, conversion-ready website that also takes no time to load.
Since it is a balancing act, changes can and should be made to improve your website’s functionality and design as long as they enhance the overall user experience.
